Friday, June 01, 2012

Those Mules Are Everywhere

They're not new - not by a long shot - and they've been back in the spotlight too long to be truly trendy, but for one reason or another, Moscow Mules are all over my radar screen these days.

The Gov't Mule, in its adorable cup, is by far my favorite drink at Woodberry Kitchen and I had an excellent version of the drink at 1542 Gastropub. Not that creating an "excellent version" is all that difficult - it's nothing more than a combination of vodka, ginger beer and lime.

Esquire shares the story of how the Moscow Mule originally came into being - and it's all about economics. The year is 1946. One guy needs to sell vodka. Another needs to sell ginger beer. A third has a line on some copper cups. Et voila - a marketing campaign is born.

I like the magazine's simple recipe for the drink, too. One-half ounce of fresh lime juice, 2 ounces of vodka, 4 to 6 ounces of ginger beer, stirred over ice. Couldn't be easier.

Esquire calls the Mule "vodka's breakout cocktail." It's no surprise, then, that the drink is all over the place these days. After all, we're in the throes of a vodka revolution, with extra special attention lavished on any drinks exhibiting a whiff of history. Add to that a surge in ginger beer cocktails - they really are all the rage right now - and you've got the perfect storm of a cocktail.

And speaking of storms, is the Dark and Stormy this summer's Pimm's Cup? I think so. But that's a story for another day.


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